The future Audi F1 Team has announced a multi-year partnership with Adidas, which will become the team’s official apparel partner.
The collaboration will result in an exclusive collection to be launched ahead of the 2026 Formula 1 season, combining innovative design and cutting-edge technology.
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The agreement includes the development of high-performance gear for drivers, engineers, mechanics, and other team members, with a focus on functionality, comfort, and efficiency. The collection will be defined by aesthetic precision and the application of Adidas’ most advanced sports technology, while also introducing new trends to motorsport culture.
Beyond team use, the partnership also extends to the public. Adidas and Audi F1 Team will launch a line of clothing, footwear, and accessories available globally, giving fans the chance to support the team even before the first official race in 2026.
The union of the brands reflects a shared vision of innovation, performance, and passion for the sport, strengthening Audi’s presence in Formula 1 and positioning Adidas as one of the key players in the world of elite motorsport.
Source and images: Audi | Adidas. This content was created with the help of AI and reviewed by the editorial team.
